How to choose Google Business Profile categories that actually rank
Your primary category decides which searches you are eligible for. Here is the research method we use before changing a single field.
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VMD Local SEO
We work on Google Business Profile, Google Maps and local search every day, across Portugal, Spain, Mexico, Colombia and Chile. Everything published here comes from live client work rather than second-hand commentary.
The proximity myth: why distance is not your ranking ceiling
Businesses assume they cannot rank outside their street. Relevance and prominence routinely beat proximity — with the right structure.
Read articleReview requests people actually answer
Timing, channel and wording matter more than incentives. A simple framework that lifted response rates by four times.
Read articleLocal landing pages that rank and convert
Most city pages are thin duplicates. Build them around real service detail, local proof and a single obvious action.
Read articleThe profile suspension playbook
What triggers a suspension, what to gather before you appeal, and the mistakes that turn a soft suspension into a hard one.
Read articleMeasuring the return on local visibility
Views are not results. Track the four actions that connect Google to revenue, and report them the way an owner thinks.
Read articlePrefer answers about your own profile?
The audit is more useful than any article: it looks at your listing, your competitors and your service area, and tells you what to do next.
Written report within two business days. No obligation.