The work that decides who Google shows first
Five engagements, standalone or combined into one monthly programme. Each states what is done, why it matters and what it should produce.
01
Google Business Profile Setup
A verified profile with the category, service-area and attribute structure Google needs before it will rank you at all.
Benefits
- Verification handled end to end, including video and postcard cases
- Primary and secondary categories selected from live competitor data
- Consistent business data everywhere Google reads it
Process
- Step 1: Ownership and verification audit
- Step 2: Category and service-area research
- Step 3: Profile build: attributes, hours, services, products
- Step 4: Citation alignment across core directories
Outcomes
- A verified, live profile in days rather than weeks
- Map pack eligibility from day one
- A clean base that later optimization compounds on
02
Google Business Profile Optimization
We rebuild an existing profile around the searches that produce calls, and remove the risks that could cost you the listing.
Benefits
- Ranking on the searches closest to a buying decision
- Services, products and media structured for conversion
- Suspension triggers identified and corrected in advance
Process
- Step 1: Profile and competitor teardown
- Step 2: Keyword mapping across categories, services and descriptions
- Step 3: Media, product and Q&A rebuild
- Step 4: Weekly posting and performance tracking
Outcomes
- A larger share of the map pack in your service area
- More calls, direction requests and clicks per profile view
- Monthly reporting tied to revenue actions
03
Local SEO
The signals outside the profile — pages, citations and authority — that decide how far beyond your street you can rank.
Benefits
- Location and service pages built to rank and convert
- Technical fixes that unblock crawling and Core Web Vitals
- Citations and local links from sources that carry weight
Process
- Step 1: Local keyword and intent research per city
- Step 2: Site architecture and internal linking plan
- Step 3: On-page and schema implementation
- Step 4: Ongoing content and authority building
Outcomes
- Organic rankings on high-intent local searches
- A website that supports the map pack instead of limiting it
- Compounding traffic that lowers cost per lead
04
Review Management
A repeatable system that earns genuine reviews, answers every one, and protects the rating your conversion rate depends on.
Benefits
- Consistent review volume without awkward asks
- Responses in your voice and your customer's language
- Early warning when sentiment starts to slip
Process
- Step 1: Review baseline and sentiment analysis
- Step 2: Request flows via SMS, email, QR and in person
- Step 3: Response playbook and escalation rules
- Step 4: Monthly reporting on volume, rating and themes
Outcomes
- A rating that keeps rising through a bad week
- More conversions from the same profile views
- Feedback your team can act on
05
Monthly Growth
Continuous testing, publishing and reporting, because local rankings move every week and competitors do not stand still.
Benefits
- A named specialist who knows your market
- Continuous testing instead of a one-off project
- Reporting an owner can read in two minutes
Process
- Step 1: Monthly plan set against last month's data
- Step 2: Publishing, optimization and review work executed
- Step 3: Geo-grid rank tracking across your service area
- Step 4: Strategy call and written report
Outcomes
- Month-over-month growth in qualified calls
- Defence against competitors entering your area
- A presence that improves without your attention
Not sure which of these you need?
Start with the audit. It tells you which engagement applies to your situation — and if none of them do, we will say so and tell you what would actually help.
Written report within two business days. No obligation.